The benefits of SEO are many and varied. Perhaps the most important benefit is that it can help you to get found online by potential customers. SEO can also help to improve your website’s ranking in search engine results pages, which can lead to more web traffic. Additionally, SEO can help to improve the visibility and click-through rate of your website’s organic search listings, which can lead to more leads and sales.
Being visible and viewed as the brand of choice when searched and found organically has longer lasting results compared to other forms of Paid Advertising marketing